Head of Lead generation (AI startup) (удаленная работа)

Вакансия: Head of Lead generation (AI startup)

Описание вакансии

Our client is an AI transformation partner for mid-market companies (annual revenue $50 250M), primarily focused on the US market.

Founder studied at an Ivy League university and has strong entrepreneurial and hands-on experience in Data Science. He has already launched two successful projects with a combined annual revenue of $8M, and one of his AI startups is backed by Amazon.

The company s mission is to help businesses move from we know AI is important to clear, measurable implementation:

• identifying high-impact AI use cases,

• building a realistic AI roadmap,

• and implementing AI solutions through custom engineering.

The company s model combines AI consulting (strategy & roadmap) with hands-on implementation.
This is not a product company they work with custom AI solutions tied to real business outcomes. The main goal is to unlock $1B in enterprise value across a portfolio of next-wave $100M+ AI-powered category leaders.

The company is at an early stage, with strong founder expertise in sales and scaling IT services. The next critical step is to build a predictable lead-generation engine.

The Role

We re looking for a Head of Lead Generation who will own demand generation for IT services in the US market.

At the beginning, this is a hands-on role with further development of this department.
You will not be closing deals your responsibility is to generate and qualify leads and book meetings with the founder.

What You ll Do

• Build and scale lead generation processes and channels for IT services from scratch:

  • cold email

  • LinkedIn outreach

  • partnerships

  • other relevant B2B channels

• Define and refine:

  • ICPs

  • buyer personas (VP, C-level, etc.)

  • pain points and AI-related use cases

• Design outreach strategies and messaging tailored to specific industries and roles

• Set up and optimize lead qualification criteria

• Book qualified meetings with decision-makers

• Test hypotheses, analyze results, and iterate quickly

• Work with automation tools and outreach software

What Success Looks Like

By the end of the probation period:

• A stable flow of qualified meetings

• 5 signed clients within 3 months

• Around $100k in monthly signed projects

• Clear understanding of which channels and ICPs convert best

We are waiting from you

• Proven international experience in lead generation for some IT services in the US or Europe

  • outsourcing

  • outstaffing

  • custom software development

• Experience in ownership of leadgen processes and building them from scratch or its optimization.

• Strong understanding of:

  • long sales cycles

  • custom service offerings

  • complex, non-productized value propositions

• Hands-on experience with:

  • cold email campaigns

  • LinkedIn outreach

  • partner-led lead generation

• Data-driven mindset with a strong focus on results and metrics

• Ability to think strategically and propose solutions aligned with business goals

How It Works

• You generate and qualify leads

• You book meetings

• The founder handles sales and deal closing

This role is ideal for someone who:

• thrives in early-stage environments,

• enjoys building systems from zero,

• and wants direct impact on business growth.

What Crave AI Offers

• Remote-first setup (work from anywhere)

• High level of ownership and autonomy

• Direct collaboration with the founder

• Opportunity to build a lead generation function from scratch

• Competitive base salary + KPI-based bonus

• KPI focus on qualified meetings, not jus t activity