Вакансия: Head of Media Buying (Gambling)
Описание вакансии
Who we are:
ZMatic is a service provider for affiliate media buyers. We are a young ambitions company with great challenging plans for the nearest future. We re aimed to build a strong team with outstanding performance. That s why we are hiring a Senior Media buyer who ll be able to bring our company to a brand new level.
What we need:
We are looking for an experienced Head of Media Buying with a strong focus on Facebook and Google advertising. Programmatic experience is an advantage. We will provide you with access to 100+ traffic sources and infrastructure to run affiliate traffic.
Join us if you're ready!
Responsibilities:
- Plan, execute, and optimize digital advertising campaigns on Facebook and Google platforms to meet and exceed objectives and KPIs.
- Set up and manage conversion tracking pixels for accurate performance measurement.
- Analyze campaign data and provide actionable insights to improve ROI.
- Develop and implement A/B testing strategies to enhance campaign performance.
- Stay ahead of industry trends and updates in the digital advertising landscape.
Requirements:
- 3+ years of experience in affiliate media buying, with a focus on Facebook and Google advertising.
- Experience in Gambling mainly, Nutra, Ecommerce, Crypto/FX verticals will be a plus.
- Experience in Display, Search and Social traffic.
- Proven track record of setting up conversion tracking pixels and optimizing campaigns for results.
- Experience in Conversion Optimization - landing pages, funnels.
- Experience in postbacks, tracking systems, analytics.
- Excellent English - both written and spoken
- Familiarity with programmatic advertising platforms.
We offer:
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High salary (fix + %)
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Remote & Flexible hours
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Huge database and infrastructure
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Deep onboarding
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Dynamic and exciting work
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Great team full of energy
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Relocation to Bulgaria (if you want)
